The Phat Controller

The media has to be controlled to a certain extent.

For instance, companies need to make sure that their program does not present any unethical or immoral ideologies from the TV presenters themself. They can, however, show an immoral event such as a murder, but they will of course present their personal view that what happened was a terrible event.

Think about this… when was the last time you saw a news presenter, or any news source be racist, encourage murder, or swear on TV? Hopefully never, and this presents the good side of media control as the owners would not allow this.

Now let’s look at the other side of control. When was the last time that you saw the media support a certain side of politics, or promote/demote a celebrity due to their best interest? This happens all the time! The owners of media companies such as News Corp and Fox will generally not allow for their media platforms to present anything that may hinder their amount of viewers. For example Fox news will not present the Middle Eastern view on the War in the Middle East because Fox is mainly based in America. Adolf Hitler showed the world in the late 1920’s and early 1930’s how it is possible to persuade people, through media, to follow you. Along with his minister for enlightenment and propaganda, Joseph Goebbels, Hitler was able to broadcast his speeches, ideologies and ‘Fuhrer myth’ to the German nation and the world. The media helped to give him Demi-god status, gain him full power of Germany and also time magazine man of the year… sorry what? Yes that’s right he was voted time man of the year in America in 1923

Imagine you owned a media company such as fox or Newscorp and your best friend was running for prime minister… would you publish a story on a sex scandal from their past or a gambling addiction they maintain, probably not.  So in these circumstances it is an issue when viewing the news from a biased source, but most people are biased in some way.

Personally I try my hardest to stray away from viewing the news; this is mainly due to the farfetched news and desensitisation presented by “news” shows such as ‘a current affair’ and ‘today tonight.’ The link below shows ‘The Chasers war on everything’ team mocking today tonight.

http://www.youtube.com/watch?v=ZG2tWuLTS_A

This video shows the poor quality of news; this quality begins from the top with executives and owners of companies ordering these stories to be published so they appeal to the mass public and instead of broadcasting a story on global warming and what we can do to help they’d rather a story on cats that eat garbage and turn into vampires at night due to the chemical imbalance of astronauts.